It's not me: it's you. Reposting Tracy Friedlander
Everyone has a story to tell, but not everyone knows how to tell that story,. Why tell that story? You will engage and attact your current and future audience. Here's another reason: Tracy Friedlander nails this notion: your story is not completely "all about you." https://www.facebook.com/crushingclassical/
“There’s a thing that holds so many musicians back when it comes to becoming visible online, and it’s absolutely detrimental to growing your audience… it’s PERFECTIONISM.
Look, I TOTALLY get it. It's ingrained in your genetic makeup as a musician! But it's ok... just take a deep breath, relax a bit and embrace the idea of experimentation, exploration. It’s ok to let the ugly show. It’s FINE to try something. Because here’s the secret:
Your posts are actually not about you.
Yep. It’s true.
Each time you post something, even if it’s *technically* about you, like a story about something you did - it’s actually not about you at all. It’s about your readers. It’s about your audience, and what they can gain from reading it.
Every time someone reads something, they’re reading it from the point of view of “what does this mean for me, how does this apply to my life?”
The reader is actually scanning themselves, their work, their parenting, their career, whatever they care about - and looking for how what they’re reading applies to their life or where they resonate with it, and connecting with you through it.
And thinking about it that way is ACTUALLY freeing. With the shift in point of view in thinking that you're sharing, contributing and CONNECTING with someone online through your post, you don't have to feel that self-conscious energy of the dreaded "self promotion".
This is the starting point. Once you set your mindset here, sharing will feel far less scary. It's actually true. You just need to try it and see. :)
So go ahead and experiment - set aside your perfectionism. With practice, I promise - it will become completely natural.”
Thank you Tracy.